Question 4:How did you use new media technologies in the construction and research, planning and evaluation stages?

We used new technologies in all stages of our production - including planning, production and editing. the clip shows how we used colour change, colour pass, chroma key, brightness and contrast and rotascoping on Adobe Premier Pro to create our distinctive orange on black and white performance



our canon HD video camera was a key piece of equipment when making our music viedo as we were able to easily shoot in very high quality in uncontrolled environment. this gave very proffesional resulta especially when used with a tripod and floor and studio lights



during the production of both our music video and album cover, we used proffesional studio and floor lights in combination with effects such as brightness and contrast(within Photoshop and Adobe to create really vibirant colours and proffesional looking products. we also used http://www.wix.com/ - a website where you can create your own flash website really easily (drag and drop) - www.wix.com/erwinsfelicide/music. this helped make our website really interactive and full of cross media convergence - which is suitabke for our demanding and technologically apt audience. we also used an MP3 version of the song on the online music layer and whilst editing to allow us to use it across media platforms not just on a CD player.

 in our evalutation stages we used much of the same hardware and software to create our answers - such as Adobe on computers, plus importing images from the internet for Q1 and 2. the clip from Q3 also shows how we used the camera to film our audience response, whereas the clip shows us using a camera and tripod to and a projector during the screening.